The Chase

The Chase.

Every agent knows how to chase.

Leads. Listings. Closings.

But here’s the harder question: Who are you?

Not your brokerage. Not your numbers. Not the stack of business cards on your desk.

You.

Why are you here?

For the deal? The commission? The adrenaline of the win? Or because you believe in the quiet magic of helping someone find the place they’ll call home?

The industry is crowded. Everyone has the same listings, the same contracts, the same scripts. Sameness is the default.

But there’s only one you.

And that’s the difference.

Not your hustle. Not your marketing budget. Not even your sales pitch.

Your story.

The reason you get up every morning and do this work the way you do it. The thing that makes you trustworthy, human, worth following.

Here’s the secret: the agents who thrive aren’t the best at chasing.

They’re the ones worth chasing.

Because they stand for something. Because people believe them. Because people know: “That’s my agent.”

So ask yourself again—

Who are you?

And why should someone choose you over the sea of sameness?

Your story is your strategy.

Your authenticity is your advantage.

Stop chasing.

Start being.

The right clients will find you.